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Audit and Analysis

A data-driven culture enables you to make fact-based decisions and actions.

A digital audit is an inspection of all the practices, strategies, technologies and outcomes of what a business has been doing to establish and improve its online presence and experience.

 

It answers the question 'Where are we now?' so you are able to better understand where you need to get to, how you're going to get there and know when you have arrived.

In the ever competitive business landscape, it's important to nurture a data-driven culture in your organisation to make and take fact-based decisions and actions. This helps:

 

  • Identify opportunities & challenges relative to your competitors

  • To drive strategy and innovation using data, trends and analytics

  • To find actionable insights to solve strategic business problems with industry knowledge and analytical tools and techniques

  • Define performance metrics and benchmarks, selecting the right tools and monitoring 

  • To create analytical reports​ to be used on an ongoing basis.
     

Applying analytics technologies, tools and techniques can transform dry facts and figures into strategic insights that deliver intelligence helping you solve specific business problems on reliable intel, not gut-instinct.

Leveraging data and analytics will improve opportunities for growth, innovation and competitive advantage. 

We offer 3 packages as part of our Audit & Analysis service - Social Media Audit, Digital Marketing Audit,  Full Digital Channel Audit. 

Social Media Audit

01

Includes

  • Review of Organic Social Media
    (all active platforms)

  • List of 5 Recommendations for your social media strategy

  • 30 min call to discuss audit insights and recommendations

Digital Marketing Audit

02

Includes

  • Review of Organic Social Media
    (all active platforms)​

  • Social Media Competitor Review
    (x1 competitor, all active platforms)

  • Digital Marketing Review
    (choose 1 channel from email, paid social or content marketing)

  • Digital Marketing Competitor Review
    (x1 competitor, x1 channel)

  • List of 10 Recommendations for your digital marketing strategy

  • 60 min call to discuss audit insights and recommendations

Full Digital Channel Audit

03

Includes

  • Review of Organic Social Media
    (all active platforms)​

  • Social Media Competitor Review
    (up to 3 competitors, all active platforms)

  • Digital Marketing Review
    (email, paid social and content marketing)

  • Digital Marketing Competitor Review
    (up to 3 competitors, all active channels)

  • Website or App Review

  • Competitor Website / App review
    (up to 3 competitors)

  • List of 20 Recommendations for your digital marketing strategy

  • 90 min call to discuss audit insights and recommendations

We review your channels and current digital marketing activity to guide your strategy.