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Digital Marketing Audit

A data-driven culture enables you to make fact-based decisions and actions.

A digital markting audit is an inspection of all the practices, strategies, technologies and outcomes of what a business has been doing to establish and improve its online presence and experience.

 

It answers the question 'Where are we now?' so you are able to better understand where you want to get to, how you're going to get there and know when you have arrived.

In the ever competitive business landscape, it's important to nurture a data-driven culture in your organisation to make and take fact-based decisions and actions - helping you solve specific business problems on reliable intel, not gut-instinct. This helps:

 

  • Identify opportunities & challenges relative to your competitors

  • Drive strategy and innovation using data, trends and analytics

  • Find actionable insights to solve strategic business problems with industry knowledge and analytical tools and techniques

  • Define performance metrics and benchmarks, selecting the right tools and monitoring 

  • Create analytical reports​ to be used on an ongoing basis

We offer 3 packages as part of our Audit  service - Social Media Audit, Digital Marketing Channel Audit,  Full Digital Audit. 

Social Media Audit

Includes

  • Social Media Review (all active channels)

  • 5 Recommendations for your social media strategy

  • 30 min call to discuss audit insights and recommendations

Digital Marketing Channel Audit

Includes

  • Social Media Review

  • Social Media Competitor Review

  • Digital Marketing Channel Review
    (choose 1 channel from Email, PPC or Content)

  • Digital Marketing Channel Competitor Review

  • 10 Recommendations for your digital marketing strategy

  • 45 min call to discuss audit insights and recommendations

Full Digital Audit

Includes

  • Social Media Review
    Social Media Competitor Review 

  • Digital Marketing Channel Review
    (Email, PPC and Content)

  • Digital Marketing Channel Competitor Review 

  • Website and App Review

  • Competitor Website / App review

  • 15 Recommendations for your digital marketing strategy

  • 60 min call to discuss audit insights and recommendations

We review your channels and current digital marketing activity to guide your strategy.